The Economics, the Management and the Marketing of Sports

THE ECONOMICS, THE MANAGEMENT AND THE MARKETING OF SPORTS

Proceedings of the 2nd International Conference of the PANHELLENIC ASSOCIATION OF SPORTS ECONOMISTS & MANAGERS (PASEM).

Athens, Greece, February 25-26, 2002

Edited by: Dr. Gregory T. Papanikos (editor)

Table Of ContentsPage
Ι. Olympic Games and Tourism
Χ.Σμυρλής-ΛιακατάςΤα Οικονομικά των Ολυμπιακών Αγώνων
Μαριος ΒασιλόπουλοςΑθλητισμός και Τουρισμός: Οικονομικές Εκφάνσεις
Δρ. Δημήτρης ΛαλούμηςΗ ψυχαγωγική διάσταση του αθλητισμού τουριστών
Aristidis KaterinopoulosSports Tourism in Greece: An Overview of its Impacts and Benefits
Spyridoula S. Antoniadou, Dr. Dimitrios V. Nikolaidis Sport Sponsorship Objectives and Motives Affecting Sponsorship Selection by Greek Corporate Sponsors
II. The Economics of Football
Dr Bill Gerrard The Financial Value of Professional Sports Teams
Stefan Szymanski The invariance principle, prizes and competitive balance
Lisa Ann O’KeeffeThe Americanization of England’s Professional Team Sports A Case Study of Rugby League
Dr. Stefan Kesenne Regulating the player labour market in professional team sports
Chris Gratton, Harry Arne Solberg Is a Multinational Super League the natural equilibrium for the European Soccer Market?
Jaume García, Plácido Rodríguez An Empirical Analysis of Live Attendance in Spanish Football
Andrew Yiannakis Forecasting in Sport A Time Series Analysis with
English Premier league Soccer
Morten Kringstad Competitive Balance and Attendance in Norwegian Football (Soccer)